Today, IESE Prof. Pedro Nueno takes the stage at the The Foreign Correspondents' Club in Hong Kong for the breakfast meeting, "Making the Move to Europe's Leading Innovation and Logistics Hub."
Co-sponsored by the Financial Times, the event is aimed at business leaders in Asia seeking to expand their operations in Europe, or thinking of opening their doors there, particularly in Barcelona. Speakers will address how businesses can gain access to both the European markets and the burgeoning economies of Latin American through Barcelona.
Participating in the event are Jordi William Carnes, Deputy Mayor of Barcelona: Juan Dedeu, President, China Consulting Ltd. and Omar Puertas, Managing Partner, Shanghai Office, Cuatrecasas, Gonçalves Pereira.
Participants in the event will:
- Learn from the experience of companies that have made Barcelona the hub of their international operations
- Understand how to offer a more localized service to European and Latin American clients
- Hear how to tap into an immediate pool of highly educated, international talent
- Explore innovation clusters, and benefit from the interplay and cross-pollination between sectors
- Meet policymakers and government officials
