The Doing Good Doing Well conference, the two-day event organized by IESE students that brings together social entrepreneurs of every type, is now in its eighth year and the 2011 event on February 25-26 promises to take the social business debate to a new level.
"This is not just a two-day event that occurs somewhere in Barcelona but actually adds value to the entire movement," say Sean Peron, a member of the organizing committee. "We are translating the blog into other languages and connecting with other bloggers and other organizations to spread the word about this event. We're also contacting other schools that are interested in similar themes to try to make this into something big."
Not that last year's event was small. It was attended by some 680 people representing 70 nationalities who heard from more than 100 speakers involved in the world of social business and micro-finance, whether as social entrepreneurs or on behalf of governments and NGOs. Among the keynote speakers confirmed for the 2011 conference are Kumi Naidoo, executive director of Greenpeace, Pamela Hartigan, director of the Skoll Center for Social Entrepreneurship in Oxford University's Saïd Business School, and Juliet Schor from Boston College who will talk about the unsustainability of the American way of life.
The 2011 conference will be organized around five "tracks":
- The Importance of Capital for Fostering Development
- Social Entrepreneurship Empowering Change
- Challenges and Opportunities at the Base of the Pyramid
- Corporate Social Responsibility: The next level
- Innovation and Technology as an answer to poverty alleviation.
For more information about how to register
