Day 1
An Introduction to China:
- The Diversity of China
- The Chinese Economic Reform
- Geopolitical Implications of the Rise of Asian Economies
- The Chinese Consumer Industry
- Visit to Pudong
Day 2
The Corporate World in China:
- Western Entrepreneurship in China
- Chinese State-owned Organizations and Joint Ventures
- IESE Alumni Event in Shanghai
Day 3
A Lifetime of Experience in China:
- Philips: Its Entry into China and Strategies for the Future
- Intellectual-property Protection in China
- Flight to Chongqing
Day 4
Focus on Industries:
- Introduction to Chongqing
- Company Visit: State-owned Changan Automobile Co.
- Lunch and Tour of Ciqikou Ancient Town
- Sector Roundtables
Day 5
The Take-home Agenda:
- Environmental Business Opportunities
- Human Capital Issues in China
- Action Planning
- Business Panel
(Content may vary according to program objectives.)
