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Programes Enfocats

Strategy and Globalization

bullet Tough Times, Tough Strategies: Leading Your Company to Global Growth
Next Edition: New York, October 5 - 8, 2009
Tough Times, Tough Strategies is a challenging high-impact program that will stimulate your thinking and change the strategic outlook of your company. World class IESE faculty along with an extraordinary cast of international luminaries at the World Business Forum will share their expertise and insights on the present economic situation and the global business outlook.
 



Technology, Operations and Value Chains

bullet Achieving Operational Excellence
Next Edition: Barcelona, March 2-5, 2010
This program addresses how to cut costs and free up cash by optimizing operations. Participants learn specific methods for lowering costs and improving service quality, as well as how to devise and implement new supply chain frameworks.
 



Management and Leadership

bullet Developing Leadership Competencies: Talent Development and the Key to Competitive
Advantage

Next Edition: Barcelona, November 9 - 12, 2010
Many successful companies are now focusing on talent development. These companies realize that the competencies of their people, and especially managers, are their most important source of competitive advantage. This requires a deep understanding of leadership competencies and of how to monitor and develop them.
 
bullet Getting Things Done
Next Edition: Barcelona, May 18 - 21, 2010
The GTD program unlocks the mystery behind strategy implementation. Back at the office, participants will have learned how to map their organizations' political terrain, identify those individuals that are responsible for the diffusion of a strategy and effectively influence others to finally "get things done." The program is led by faculty members from IESE and Jeffrey Pfeffer from Stanford University.
 
bullet Creative Cultures: Making Innovation Work
Next Edition: New York, May 5 - 6, 2010
This program showcases how to unlock innovation by implementing a proven framework and securing the appropriate conditions to nurture innovation. It is a must-do program for those leaders who are in need of boosting innovation through a turn-key solution.
 



IMElogo

Institute for Media and Entertainment Programs

bullet Branding in Media and Entertainment
In partnership with the Kellogg School of Management
Next Edition: April 20 - 22, 2010
The changing media and entertainment landscape has given content providers many options for migrating existing content to new platforms and has allowed media executives to conceptualize their brands in new and innovative ways. Learn how to grow your brand across platforms and develop a long-term strategy for sustainability.
 
bullet Advanced Digital Media Strategies
In partnership with IESE Business School
3-Day Program, in New York
Next Edition: December 9 - 11, 2009
As the media and entertainment industry has moved full-force to digital platforms, business models have shifted radically. Executives need to understand the forces driving these changes, and they need the tools to act strategically as developments continue to unfold. Participants will grasp the new information value chain and its dynamics while developing compelling strategies for their company's next digital moves.
 



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