Contents and Academic Methods
Contents
The program imparts comprehensive general management content: 
Accounting FrameworkCompetitive StrategyCorporate FinanceCorporate GovernanceDecision AnalysisEntrepreneurial ManagementGlobal EconomicsInnovation and Change ManagementLeadership and Business EthicsManagement of Information TechnologiesNegotiation as a Management ProcessOperations and Supply Chain ManagementOrganizational BehaviorStrategic Marketing
Contents
Your assigned study group will provide a venue for energetic exchange with top-level professionals from all backgrounds. Through informal after-class social activities, you will have the chance to get to know participants, faculty and staff in a casual, relaxed setting.
Real Problems, Real SolutionsBusiness case studies are central to IESE’s dynamic learning experience. Through the case study method, you will analyze business scenarios individually and in small groups, then defend your recommendations in the classroom under the guidance of IESE faculty experts. By immersing yourself in real-life business challenges, you will carry out in-depth analyses and make virtual high-stakes decisions.
Equipped for Action
Discussions will challenge you to reconsider both the way your company operates internally and the complex and volatile external market in which you compete. This dual-perspective approach adds strong practical value to your learning. We also encourage participants to keep a daily “learning log” to maximize the benefits of the program.
“The AMP was a highyield investment in my future. The program allowed me to improve my business competencies in a context that stressed the ethical dimensions of management, as well as sustainable business concepts. It highlighted the human aspects of management.”
Marta Kalenska-Jaskiewicz
President
Inter Partner Assistance
(AMP Warsaw ‘10)
