IESE Business School

April 20-24, 2009

China, the world’s fastest-growing major economy, presents foreign companies with both incredible opportunities and daunting complexity. As China’s vibrant economy continues to flourish, the 2008 Olympic Games in Beijing have only added to its visibility, as will the 2010 World Expo in Shanghai.

Inside China addresses critical factors for success in this gigantic marketplace by drawing upon the expertise of IESE faculty with extensive experience in China and the priceless local know-how of Asia’s most renowned business school, China Europe International Business School (CEIBS).

Participants will meet with Chinese executives, business leaders and Western investors to acquire a deeper understanding of the business landscape in China. They will network with entrepreneurs already operating in China and gain firsthand insights on doing business in Shanghai and Chongqing.