Canada IESE Alumni Chapter

I’m honoured as the first president of the Canada IESE Alumni Chapter to welcome you all.

I’m sure you share my excitement in being an active participant in this new enterprise.  Most of you will recall how we started as a small group interested in meeting other alumni.  From our social interaction came an understanding of the need to do more as a group.  Our task now is to harness our diverse skills and experiences to achieve our objective as the Canada IESE Alumni Chapter: strengthen ties amongst our growing alumni community and enhance IESE activity to promote the IESE brand in Canada.

What to do to raise the Canadian business community’s awareness of IESE and its programs?  We are helped a great deal by IESE’s international prestige.  At the same time we recognize the challenges of raising visibility and having business leaders understand the unique qualities of management education in IESE.
 
Perhaps it will help us to approach  this as a case study.  I’m certainly looking forward not only to productive discussions with you all, but also to working with each of you to carry out our exciting projects.

Alfonso Soriano

President of the Canadian IESE Alumni Chapter