The Library has eMarketer on trial until March 26, 2010.

Founded in 1996, eMarketer has become "the first place to look" for unbiased research and trend analysis on digital marketing and media.

eMarketer is a business information service unlike any other. By aggregating, filtering and organizing data from over 4,000 global sources, eMarketer provides its customers with a level of confidence far greater than a single source ever could. eMarketer's analysts and researchers put the data into context covering all aspects of the market with overviews, insights and analysis that can't be found anywhere else.

View the complete list of sources.

Digital intelligence is provided in a range of channels and tools: detailed charts, analyst reports, interviews with business leaders, videos, case studies, articles and the largest searchable database of digital marketing statistics in the world. All information is ready to use, accessible and downloadable in a variety of formats: PDF, JPG, PowerPoint, Excel, embedded videos, RSS feeds and customized alerts.

How to access to eMarketer?

Access campus-wide and off campus, from the E-Resources on trial page clicking on eMarketer.

Duration of trial: until March 26, 2010.