Wednesday, November 21, 2007

8:30 – 9:00 Registration and distribution of conference materials. 9:00 – 9:30 Opening Session - Antoni Soy, Secretary for Industry and Enterprise, GENERALITAT DE CATALUNYA - Joan Llorens and Prof. Pedro Nueno, Chairmen 9:30 – 10:45 New Tigers: China, India and Russia The vitality of the automotive sectors in China, India and Russia present both a threat and an opportunity. - Vinay Khotari, Board Member, FORCE MOTORS LTD. INDIA - Dr. Wayne W.J. Xing, Editor / Publisher, China Automotive Review. CHINA - Pál Négyesi, Managing Director, GLOBAL AUTOMOTIVE SYSTEMS EUROPE. RUSSIA Moderator: - Jan Borgonjon, President, INTERCHINA.CHINA 10:45 – 11:15 Coffee Break 11:15 – 13:00 Making Money in the Automotive Sector In the long term, only profitability justifies the continuity of any business activity. Is making money possible in the automotive sector? - Andreas Cornet, Leader Automotive Marketing Group, MCKINSEY. GERMANY - Anthony Denny, Chairman, AAA AUTO. CZECH REPUBLIC - Dr. Christopher Kummer, Director of the Institute of Mergers, Acquisitions and Alliances, WEBSTER UNIVERSITY. VIENNA - Tim Tozer, President & CEO, MITSUBISHI MOTORS EUROPE. AMSTERDAM - Dr. Michael Kern, Member of the Board of Management, VOLKSWAGEN PASSANGER CAR BRAND. GERMANY Moderator: - Austin Ligon, Founder and former CEO, CARMAX. U.S.A 13:00 – 13:15 Break 13:15 – 14:30 New Technologies Generate New Business. Is this Also True in the Automotive Sector? The development of new communications between vehicles and infraestructures will require new technologies and the creation of new services. - Vicenç Aguilera, R&D Managing Director, FICOSA - Kim Faura, R&D Managing Director, TELEFÓNICA - Juan José Blasco,  Automotive Area General Director, T-SYSTEMS IBERIA 14:30 – 16:00 Lunch 16:00 – 17:30 Challenging the Business Model Some manufacturers’ problems have affected the entire value chain. How will distribution evolve in the new global context? - Miguel Ramos Caetano, Managing Director, GRUPO SALVADOR CAETANO. PORTUGAL - Paul Williams, Managing Director, LVMC LTD. BELGIUM - Luca de Meo, Managing Director, FIAT BRAND. TORINO. ITALY - Yoshi Inaba, Member of the Board, TOYOTA MOTOR CORPORATION. NAGOYA. JAPAN Moderator: - Juan José Díaz Ruiz, CEO, DÍAZ RUIZ AND PARTNERS 17:30 – 17:45 Coffee Break 17:45 – 19:00 Distribution of Vehicles in Spain What is the state of vehicle distribution in Spain? The FACONAUTO perspective - Antonio Romero-Haupold,President, FACONAUTO A business leader’s perspective - Miguel Martí Escursell, President and Managing Director, SARBUS 20:45 – 24:00 IESE-Autorevista Cocktail Reception and Dinner 17th Automotive Industry Manager of the Year Award Hotel Rey Juan Carlos I, Barcelona (Please confirm attendance with Chelo Falagán or Emi Rodríguez, Tel: +34 91 297 2000 / 35, or e-mail: eventos@tecnipublicaciones.com)

Thursday, November 22, 2007

9:00 – 9:45 New business opportunities? Solid companies in the ITC and Communication fields are opening up new business opportunities for the automotive sector. Google is one of these companies. - Isabel Aguilera, Managing Director, GOOGLE FOR SPAIN AND PORTUGAL 9:45 – 10:15 Coffee Break 10:15 – 12:00 Optimal use of Assets Toyota’s market capitalization indicates that the company obtains much value from its assets. But it achieves this by harmonizing its entire value chain and a long-term focus underpinned by personnel development. This model is still relevant. - Dr. John Wormald, Director, AUTOPOLIS. UK - John Kiff, Senior Researcher, THE LEAN ENTERPRISE ACADEMY. UK - Pat Lyons, CEO, EUROPA ACADEMY, IRELAND - Dr. Walter Friederichs, Global  Leader Automotive Practice, RUSSELL REYNOLDS ASSOCIATES. GERMANY Moderator: - David Leggett, Managing Editor, JUST-AUTO.COM. UK 12:00 – 12:15 Break 12:15 – 13:00 ANFAC’s Perspective Spain is generally speaking overall a competitve country for car manufacturing. What key areas should the sector seek to protect in order to retain its competitivity? - Juan Antonio Fernández de Sevilla, President, ANFAC 13:00 – 14:30 Human Capital Restructuring, offshoring and synergies are words bandied about frequently nowadays in automotive industry management circles. How can the sector’s competitivity demands coexist with employees’ aspirations? - José Mª Álvarez, Secretary-General, UGT Trade Union, CATALONIA - Joan Coscubiela, Secretary-General, CC.OO Trade Union, CATALONIA - Ramón Paredes, HR Vice President, SEAT 14:30 – 16:00 Lunch 16:00 – 17:30 Manufacturing Cars in Spain The Japanese perspective - José Vicente de los Mozos, CEO, NISSAN MOTOR IBÉRICA, S.A. The American perspective - José Manuel Machado, President, FORD ESPAÑA The European perspective - Erich Schmitt, President of the Board of Management, SEAT 17:30 – 18:00 Closing Session - Joan Llorens and Prof. Pedro Nueno, Chairmen   Note: Paking available at IESE’s new building (Av. Pearson, 28, but access through Arnús i de Garí, 3-7)Transportation to the airport will be provided