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Executive Education - Encuentros Español 
IESE, Business School

1st International Meeting on Business and Management Innovation

Innovating through effective collaboration

I Encuentro Innovación

Barcelona, 10 March, 2010

Introduction| Topics| Program| Who should attend| Directors| Collaborator|

Introduction

The successful commercialization of products and services that contribute new sources of added value remains central to the competitiveness of any company. However, a limited focus on innovation restricts companies’ capability for reinventing themselves. Innovation involves much more than technology. It has to do with transforming management to effectively boost results. Innovating in management involves mounting challenges as the complexity and size of organizations increase.

A company’s long-term success calls for the “creative destruction” that Joseph Schumpeter once formulated, that is, the ability to identify and eliminate those areas of the corporation which are doomed to fade out and the need to replace them through creativity and innovation with new activities with brighter futures. This was one of the very first concepts in general management and it is still perfectly valid.

At this meeting we will go beyond the usual stereotypes and focus on how we can innovate in a more effective way and spread the spirit of innovation to embrace everyone within our organizations.

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Topics

The role of top executives in innovation
- Transformational leadership in innovation
- Catalysts to mobilize a large number of people within the company
- The role of board members in managing innovation

Innovating through effective collaboration
- Undertaking joint innovation projects with business and institutional partners 
- Managing the relationship with partners 
- Win-win focus in partnerships
- Principles for success in open innovation  
 
Organizational solutions to foster innovation
- Organizing for "creativation": creativity + innovation
- Innovation Council
- Fit between Innovation Units and Operating Units 
- Launching innovation initiatives in a broad set of management areas 
- Best practices in organizing for innovation 

Transferring innovation into results: challenges, key issues and management dilemmas
- Buying over and engaging key executives 
- Management challenges (balancing daily tasks and innovation, freedom and order)
- Overcoming hurdles in the change program toward innovation
- Indicators and metrics for gauging innovation
- Managing uncertainty 

Promoting a culture of innovation
 
- Values, principles and practices of highly innovative companies 
- What lessons can we take away form these innovation powerhouses?

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Program

Wednesday, March 10, 2010

09:00 - 09:30

Registration and distribution of conference materials

09:30 - 09:45

Opening Session
- Prof. Pedro Nueno, IESE
- Prof. Antoni Subirà, IESE
- Prof. Joaquim Vilà, IESE

09:45 - 10:45

Keynote Speaker 
Cultivating Innovation
How 3M creates an innovation-fostering company culture.

-   Paul Rosso, Vice-President Europe, Middle East and Africa, 3M 
Moderator: Prof. Joaquim Vilà, IESE

10:45 - 11:15

Coffee - Break

11:15 - 12:00

Conference: Promoting a culture of innovation
Fostering entrepreneurship and innovation development.

- Prof. Pedro Nueno, IESE

 

 12:00 - 12:30

Innovating through effective collaboration
Undertaking joint projects for innovation, expansion and growth.

- José María Romero, Vice President Worldwide Business Development, GlaxoSmithKline plc 
Moderator: Prof. Pedro Nueno, IESE

 12:30 - 12:45

Break

 12:45 - 13:15

Organizing for "creativation" management 
Organizational solutions to foster creativity and innovation, as well as revitalizing the company with initiatives in the most diverse management environments.

- Josep Lagares, General Manager, Metalquimia 
Moderator: Prof. Joaquim Vilà, IESE

 13:15 - 13:45

Converting innovation into results: challenges, key issues and dilemmas 
Indicators, freedom and order, managing uncertainty, overcome setbacks and integration with day-to-day business. 

- Jorge de Moragas, Chief Group Strategist, Ferrero Group
Moderator: Prof. Antonio Dávila, IESE

 13:45 - 14:00

Remarks

-
Carme Botifoll, Managing Director, ACC1Ó, Generalitat de Catalunya

14:00 - 15:30

Lunch

 

15:30 - 16:00

Transformative Leadership
The role of top executives in innovation. Initiatives to jumpstart innovation in an organization.

- Francisco Belil, President Spain and South Europe, Siemens
Moderator: Prof. Pedro Nueno, IESE 

 16.00 - 16:45

Conference: Best practices to foster a culture of innovation
Learning from the values, principles and good practices of highly innovative companies.

- Prof. Joaquim Vilà, IESE

 16:45 - 17:00

 Conclusions and Closing Session
- Prof. Pedro Nueno, IESE

 For further information: www.iese.edu/innovation2010

 

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Who should attend

Innovation in management is relevant to every type of company, not only technology-based companies.
The Meeting is aimed at business leaders and senior managers of enterprises who wish to bolster their organizations’ capacity to innovate, and in general to the leaders of organizations that make up the so-called innovation ecosystem: leaders of business associations, technology parks, universities, innovation centers and public and private organizations working to promote innovation, venture capital and consulting firms among others. 
 

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Directors

Prof.Pedro Nueno

Prof. Pedro Nueno
Entrepreneurship, IESE   
Holder of the Bertrán Foundation Chair of Entrepreneurship, IESE
Chairman of the Academic Board, China Europe International Business School (CEIBS), Shanghai
Doctor of Business Administration, Harvard University

Prof.Antoni Subirà 

Prof. Antoni Subirà
Financial Management, IESE
Doctor of  Industrial Engineering, E.T.S.I.I. Terrassa
Master of Sciences in Industrial Management, Massachusetts Institute of Technology

Prof.Joaquim Vilà Prof. Joaquim Vilà
Strategic Management, IESE
Ph.D. in Strategic Management, Wharton School, University of Pennsylvania
Master in Organization and Strategy, Wharton School, University of Pennsylvania
Rosa Fité 

Rosa M. Fité 
Research Associate 
Entrepreneurship, IESE 
MBA, IESE, University of Navarra.

 

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Collaborator

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With the collaboration of the Spanish Foundation for Science and Technology


ministerio ciencia y tecnología

FECYT

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Date and Location

March 10, 2010
IESE, Barcelona
Avda. Pearson, 21
08034 Barcelona

(Free parking will be provided for all participants on the new campus, Av. Pearson 28. Access through Arnús i de Garí, 3-7)

Registration Fees

- Registration Fee: €950

- IESE Alumni, (10% dct.): €855

- IESE Members and Supporting Companies (30% dct.): €665

Fee includes lunches and material.
Payment must be made prior to Program attendance

Deadline for Registration

Deadline for registration is March 8, 2010

Places are limited and will be filled in strict order of registration.

Contact Details

IESE Barcelona 
Seminars Dept. 
Tel.: +34 93 253 42 00
Fax: +34 93 253 43 43
seminarios.bcn@iese.edu
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