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Barcelona, October 2-3, 2012

INTRODUCTION  | WHO SHOULD ATTEND  | MAIN TOPICS  | MEETING CHAIRPERSONS | THEMES OF PREVIOUS EDITIONS  | SPONSOR  | WITH THE COLLABORATION AND SUPPORT OF  |

INTRODUCTION 

In the current economic context, the healthcare industry is facing constant pressure to control health expenditure. But we are not only facing a situation where we have to simply weather the storm. This is a structural crisis that requires structural changes. One of the major victories of the 20th century has been the lengthening of our lives and here healthcare systems and the health industry have been at the center of the achievement. However, longer lives imply different needs of healthcare, promotion and prevention.

Our healthcare systems have to change in response to the miracle they have produced. Now, more than ever, we have to ensure that we define a sustainable long-term strategy that leads us to use the available resources in the best possible way to guarantee their contribution to value creation. Elements such as technology, new ways of helping patients take a more active role, public-private partnerships, agreements and alliances, are key.

We need to seek new business models that facilitate coordination among all agents involved and foster value sharing to leverage the contributions that new organizational models and new technological and pharmaceutical products can bring to patients’ health. It is imperative that all the agents involved in healthcare, including politicians, patients, doctors, hospitals, nurses, pharmacist, pharmaceutical and medical device companies, come together to start thinking about what works and why.

The IESE Healthcare Meeting offers a first-class platform for the exchange of perspectives among top executives, academics and healthcare professionals. It will combine keynote speakers, who will share their insight into the current state and the future of the sector, with several panels that will allow participants to share experiences and impressions about the key topics in today’s healthcare industry.

 

WHO SHOULD ATTEND 

This meeting is aimed at entrepreneurs, presidents, managing directors, CEOs and senior executives in the pharmaceutical industry, the health-technology industry, hospitals and anyone working in the healthcare industry. It will also appeal to people responsible for government healthcare policies and public healthcare institutions.

 

MAIN TOPICS 

The following topics will be covered by speakers in the fields of academia, health technology, pharmaceuticals, biotech, government, insurance, hospital management and other players in the healthcare industry.

Global Economics
• Impact of the Current Economic Environment and Future Trends in the Healthcare Industry.
• How do Markets See the Healthcare Industry? Key Indicators and the Perspective of Investors.

Healthcare Systems
• Health, Quality and Regulation. How Can Regulation Help Our Healthcare Systems and Their Agents Focus on Value Creation?
• Strategic Priorities
• How Can Healthcare Systems Create More Value? International Experiences
• Digitization: Is Technology About to Revolutionize Healthcare? The Role of Genomics, Mobile Devices, Social Networks, etc.

The View of Professionals
• Keys for Excellence in Healthcare

The Point of View of the Public Sector
• Developing Public-Private Partnerships

The Insurer’s Perspective
• Opportunities and Strategies for Private Insurers Facing the Reorganization of Healthcare in Europe

The Vision of the Life Sciences Industry
• Priorities for Pharmaceutical, Medical Devices and Biotech Companies
in the Face of Budget Constraints
• Value Creation in the Industry
• The Healthcare Industry Has Been a “Value Creator” Par Excellence. How Can Healthcare Systems Exploit This Value? What Mechanisms Could Be Activated From the Industry? Can “Value Sharing” Help?
• Growth and Competitiveness
• Challenges and Opportunities for the Companies of This Industry in High-Potential Markets. The BRICS
• New Players From Emerging Markets

Innovation
• Innovating in the Healthcare Ecosystem
• International Models and Experiences

 

MEETING CHAIRPERSONS

Prof. Núria Mas
Associate Professor of Economics, IESE
Ph.D. in Economics, Harvard University
M.A. in Economics, Harvard University

 

Prof. Pedro Nueno
Professor of Entrepreneurship, IESE
Fundación Bertrán Chair of Business Initiative, IESE
President, China Europe International Business School (CEIBS), Shanghai
Doctor of Business Administration, Harvard University

 

THEMES OF PREVIOUS EDITIONS 

2011Toward a Change of Model
2010The Healthcare Industry in 2020
2009Toward a New Model of Industry (Pharma)
Recognizing Value (Healthcare)
2008Betting on the Sector (Pharma)
Innovating With Responsibility (Healthcare)
2007The Global Opportunity (Healthcare)
2006Contributing More (Pharma)
The Value of Technology (Healthcare)
2005Healing Under Pressure (Healthcare)
2004Rethinking Health (Healthcare)
2003Health Technologies and the Management of Health Budgets (Healthcare)
2002Key Variables for Consideration (Healthcare)
2001Whither the Spanish Health System? (Healthcare)
2000New Millennium, New Challenges (Healthcare)
1999The Market for Medical Devices in the European Union (Healthcare)
1998Health Reform in Practice: New Ways to Buy and Sell (Healthcare)
1997Economic Limits of Health Since 1998 (Healthcare)
1996Spanish Health: Reality, Change and Adjustment (Healthcare)
1995Present and Future (Healthcare)
1994Building From the Crisis (Healthcare)


 

SPONSOR 

 

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WITH THE COLLABORATION AND SUPPORT OF 

 

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APPLY-ON-LINE

Date and Location

Barcelona, 2-3 October, 2012

IESE, Barcelona
Av. Pearson, 21
08034 Barcelona

Free parking will be available for all participants on the campus at Av. Pearson, 28.
Access through C/ Arnús i de Garí, 3-7

Registration Fees
- General:

1,450 €
- IESE Alumni:

1,305 €
- IESE Members and Supporting Companies: 1,015 €

Fee includes lunch and material during the program.

Payment must be made prior to program attendance.

Places are limited and applications are processed in strict order of receipt.

Contact Details

Lourdes Bosch
Manager 
IESE Industry Meetings
T. 93 253 64 68
iim@iese.edu

 

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