You can update or add to the information you find in market research reports using general newspapers or industry magazines.
Databases can be accessed from the E-Resources page > Databases by alphabetical order .
Factiva The Factiva database contains over 1,500 newspapers and 3,000 magazines from around the world, in a variety of languages and covering a range of sectors. If you are researching the aviation industry or the business flights market for example, you could check general/business newspapers such as El País, Expansión, Financial Times, Wall Street Journal, Le Monde etc., then search the industry press, such as Air Transport World, Airline Business and Flight International.
Business Source Premier This database includes many industry-specific magazines. To see which magazines are available, select “Publications” and enter a keyword for your sector in the “Browse publications” box, specifying “Match Any Words”. You can also do a general search of all the content within BSP, then select the headings “Magazines” or “Trade publications” from your list of results.
Alternatively, search the catalogue at http://unicornio.iese.edu/uhtbin/webcat . Here you will find the direct link to the magazine. |