What do we mean by social media and collaborative innovation?
This project focuses on collaboration that breaks conventional inward-looking thinking and reinforces the premise that the highest added value innovation comes from outside an organization. It is about a much larger group of people - anyone, anywhere, with previously no ties or connections - using internet-based social media tools, such as blogs, wikis and social networking, to connect individuals outside of organizational boundaries, to solve business problems, and to create new knowledge.
To see examples of these initiatives, please click here
Project status update
Over the past few months, our research team have interviewed 105 people at 96 companies across 20 countries (for the full list of participating companies click here). We are currently in the process of data analysis and report writing and will soon have some fascinating results to share with you!
The findings of the study will be released the first week of December. At that time all participants will receive a copy of a slidedeck summarizing key learning points and recommendations. Participants will also be invited to join Professor Neil Hair (RIT), Professor Evgeny Kaganer (IESE Business School) as well other members of the research team for one of the two webinars. The webinars will take place on December 1st and 2nd. If you are unable to join the live events, a recording will be available shortly afterwards.
If you have immediate questions, please send an email to Astrid Merce at amerce@iese.edu.
Data provided by the participants will be kept confidential. No information will be disclosed without an official sign-off.
Who are the researchers?
Dr. Sandra Sieber
IESE Business School
Dr. Evgeny Kaganer
IESE Business School
Dr. Neil Hair
Rochester Institute of Technology
Dr. Moira Clark
Henley Business School
Dr. Christine Bailey
Cisco Systems.
