No 26, June 2008 - Sports Business

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	Hints & Tips: How do I get info on market share or market size? Marketing data on market share or market size is available in several databases subscribed to by the IESE Library: Global Market Information Database This database covers 350 markets in 207 countries with quantitative data on consumer lifestyles, retailing, countries, consumer markets, as well as in-depth market analysis reports. Factiva and Business Source Complete This resource is useful for identifying special issues of industry, trade and scholarly journals that provide outlooks, surveys, and statistical reports. Thomson Research – Investext This resource includes analysts' reports on companies and industries, which, in turn, often include market share information. Forrester Forrester focuses on the business implications of technology change and includes market share information.



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Hints & Tips: How do I get info on market share or market size?