Discover how to use communication tools and techniques to convince and engage with different levels of an organization and with a range of interlocutors. Learn how to structure your message and use both verbal and non-verbal language to gain credibility and reach your objectives.

Key Benefits

•  Gain confidence from your audience.
•  Discover ways of organizing solid arguments in a logical manner.
•  Learn how to handle your own emotions and those of others.
•  Convince people by illustrating your ideas instead of restricting yourself to simply transmitting information.

Communication is fundamental to be able to successfully direct, coordinate and collaborate in any organization, as well as to establish productive commercial relationships. The modern business environment is extremely competitive and requires a strongly developed capacity to communicate in a suitable and convincing manner. This is the key to our efficiency as managers, both professionally and personally, and is just as important in one-to-one interactions as it is in one-to-many presentations.

At the same time, persuasive communication is a skill that anyone can develop through practice, similarly to a golf swing or a tennis stroke.