Digital Mindset: How to Innovate and Lead In An Ever-Changing Environment

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Digital Mindset:
How to Innovate and Lead In An Ever-Changing Environment

New York, November 29-December 1, 2016

Content

Day 1 

  • Ecosystems and Platforms
  • Building ecosystems and new business models
  • Exploring platform strategies to capture value
  • The Long-Tail Strategy

Day 2 

  • Marketing and New Customer
  • Big Data: Cognitive Learning systems

Day 3 

  • Becoming a Digital Leader

Approach

The program incorporates a number of highly dynamic and interactive teaching methods, including group discussions, class lectures and the case study method. Widely used in executive education, the case study method is an intense, challenging approach that requires participants to make business decisions and take action by analyzing, arguing and defending their recommendations against a multitude of equally plausible solutions.

Contact

Kimberly Maybar
Program Director