Digital Mindset: How to Innovate and Lead In An Ever-Changing Environment

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Digital Mindset:
How to Innovate and Lead In An Ever-Changing Environment

New York, December 4-7, 2017


The faculty of Digital Mindset: How to Lead and Manage in an Ever-Changing Environment program is made up of professionals who are involved not only in teaching but in research and the business world. This program’s team comprises:
    Sandra Sieber
    Professor of Information Systems
    Ph.D. in Management, IESE, University of Navarra
    Degree in Economics and Business Administration, Universitat Pompeu Fabra

    Sandra Sieber's main areas of interest include ICT-enhanced innovation and the changes in the workplace brought about by the adoption of new technologies, with a particular interest in industries that have been transformed by technological advances, such as telecommunications, banking, and media and entertainment.

    Her research also underscores the need for improved user knowledge about IS, especially when it plays a strategic role in the organization. Prof. Sieber has published scholarly and general articles in national and international journals, magazines and newspapers, and has contributed to several books.

    Josep Valor
    Professor of Information Systems
    Doctor of Philosophy (Operations Research), Massachusetts Institute of Technology
    Doctor of Sciences in Medical Engineering, Harvard/MIT Division of Health Sciences and Technology
    Doctor of Industrial Engineering, Universitat Politècnica de Catalunya

    Prof. Valor led the Spanish Prime Minister's Task Force to devise a national strategy to promote information technology and help bring about the information society. He has authored books on the information telecommunications hyper-industry and information systems management, and his research has appeared in prestigious academic journals. He currently serves on the editorial board of Information and Management.
    Evgeny Káganer
    Associate Professor of Information Systems
    Ph.D. in Business Administration (Information Systems), Louisiana State University
    Master of Business Administration, Syracuse University
    Medical Doctor, Ural State Medical Academy, Yekaterinburg

    His research focuses on understanding how rapid digitalization reshapes business models and organizations. Prof. Káganer has published on these topics in premier academic and business journals, and his work on the effects of digitalization in business and education has been widely cited in major media outlets. Prior to joining academia, he spent several years working for a major financial services firm in Russia.

    Michelle Greenwald

    Michelle is a unique blend of marketing practitioner and professor, as a former SVP New Products, Disney, and VP and GM, Pepsi-Cola; She teaches Digital Marketing as part of her courses at Wharton, Columbia, Cornell, NYU, Berkeley, and IESE business schools; Michelle writes about innovation, including digital and tech, for Forbes and, and wrote the book, Catalyzing Innovation to help firms innovate in new product and marketing plan development more systematically and inspire fresh thinking; Through her firm Inventours she runs immersive innovation programs for C-Suite Execs in international cities with leading innovators across disciplines.  Through Marketing Visualized™, she does business plan and marketing consulting.


Stefania Randazzo
Program Director