The ICWF bases its research in an anthropological framework in which people are at the center of business activity.
Companies are responsible for both: the external environment and the human or internal one. Both of them are affected by their actions. No decision is neutral. All of them strengthen or weaken values and thus, the human and social environment in which they are taken.
Maximize short-term profits as the primary or sole objective supposes to destroy the ability to generate profits in the long-term. It can also easily lead to corrupt environments and aggressive behaviors. By contrast, when the company is focused on meeting the real needs of internal and external customers, companies adopt socially responsible practices, taking into account people as integrated human beings and, therefore, the company is more competitive and sustainable and also society increases its human and social capital.