IESE resources: Consumer goods / Advertising

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General Directories & Guides

Article searches

Industry Directories & Associations

Alimarket (CD-ROM on Spanish food, drink and distribution companies)

The Advertising AssociationThe Advertising Association is a UK federation of 26 trade associations and professional bodies representing advertisers, agencies, the media and support services. This part of the web page introduces to the industry, the jobs and main companies.

Marketing Web Resources These pages provide links to useful sites relating to the study and practice of marketing

Internet Career Resources

American Marketing AssociationSource marketing related jobs.

The Advertising Association This section contains basic information about the employers providing the jobs. These vary enormously in size and character. As noted earlier, most jobs in advertising occur in organizations that either use, produce, or exhibit advertisements: advertisers, ad agencies, and media owners

Search the IESE  WebCat for books, annual brochures and recruiting material available about consulting firms.