The Rise and Rise of the Mobile App

Make decisions in real time

29/04/2013 Barcelona

Javier Zamora

Five years ago the mobile app market didn’t exist but by 2015 it will be worth $60 billion, says Prof. Javier Zamora. Mobile software exploits the contextual information the mobile can access, making it possible for employees or clients to make decisions in real time. Soon there will be 10 billion smart devices connected to the Internet and everything will get faster and more streamlined.

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