{"id":3917,"date":"2012-01-01T05:29:24","date_gmt":"2012-01-01T05:29:24","guid":{"rendered":"https:\/\/www.iese.edu\/es\/insight\/?post_type=article&#038;p=3917"},"modified":"2025-04-08T05:29:24","modified_gmt":"2025-04-08T05:29:24","slug":"un-modelo-de-servicio-para-la-excelencia-cultural","status":"publish","type":"article","link":"https:\/\/www.iese.edu\/es\/insight\/articulos\/secuencia-actividades-servicios-arte-experiencia-cultural\/","title":{"rendered":"Un modelo de servicio para la excelencia cultural"},"author":49,"featured_media":6095,"menu_order":0,"template":"","tags":[],"class_list":["post-3917","article","type-article","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Un modelo de servicio para la excelencia cultural | IESE Insight<\/title>\n<meta name=\"description\" content=\"\u00bfC\u00f3mo hacer que la cultura sea atractiva y rentable? 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