{"id":4028,"date":"2022-02-16T10:18:06","date_gmt":"2022-02-16T10:18:06","guid":{"rendered":"https:\/\/www.iese.edu\/standout\/?p=4028"},"modified":"2023-10-16T15:18:25","modified_gmt":"2023-10-16T15:18:25","slug":"inversion-responsable-sostenible","status":"publish","type":"post","link":"https:\/\/www.iese.edu\/standout\/es\/inversion-responsable-sostenible\/","title":{"rendered":"3 tendencias de inversi\u00f3n responsable para un futuro m\u00e1s sostenible"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_column_text css_animation=\u00bbbottom-to-top\u00bb]\u00bfQu\u00e9 deber\u00edan tener en cuenta las empresas, fundaciones y\u00a0<em>family offices<\/em>\u00a0a la hora de tomar sus decisiones de inversi\u00f3n? La estrategia de inversi\u00f3n, as\u00ed como el riesgo de cada clase de activos y el resto de cuestiones financieras son importantes, pero ya no son suficientes. Tambi\u00e9n se han de valorar aspectos como el impacto social y medioambiental o los h\u00e1bitos de buen gobierno, por ejemplo. As\u00ed lo recomiendan los\u00a0<strong><a href=\"https:\/\/www.unpri.org\/pri\/an-introduction-to-responsible-investment\/what-are-the-principles-for-responsible-investment\" target=\"_blank\" rel=\"noopener noreferrer\">Principios de Inversi\u00f3n Responsable<\/a><\/strong>\u00a0(PRI por sus siglas en ingl\u00e9s), respaldados por Naciones Unidas, que pretenden contribuir al desarrollo de un sistema financiero m\u00e1s estable y sostenible.<\/p>\n<p>La inversi\u00f3n responsable no para de crecer, especialmente en Europa, y esto se debe a diversos factores, como la p\u00e9rdida de confianza por parte de los ciudadanos en la industria financiera provocada por la crisis de 2008. Tambi\u00e9n influye el hecho de que los inversores est\u00e9n cada vez m\u00e1s sensibilizados con el impacto que los asuntos medioambientales, sociales y de gobierno corporativo (ESG por las siglas en ingl\u00e9s) pueden tener en sus inversiones.<\/p>\n<p>En este contexto,\u00a0<strong><a href=\"https:\/\/www.iese.edu\/es\/claustro-investigacion\/claustro\/fabrizio-ferraro\/\">Fabrizio Ferraro<\/a><\/strong>, profesor de Direcci\u00f3n Estrat\u00e9gica del IESE, recomienda a los inversores institucionales prestar atenci\u00f3n a estas\u00a0<a href=\"https:\/\/www.iesepublishing.com\/por-que-crece-la-inversion-responsable-espanol.html\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>tres grandes tendencias a la hora de definir las estrategias de inversi\u00f3n responsable<\/strong><\/a>:<\/p>\n<ul>\n<li><strong>Mejor valoraci\u00f3n del riesgo ESG que supone invertir en algunas empresas e industrias que algunos consideran \u201cproblem\u00e1ticas\u201d<\/strong>, como p. ej. el sector de los combustibles f\u00f3siles. A medida que la inversi\u00f3n responsable madure y se vaya extendiendo, los responsables de inversi\u00f3n deber\u00e1n considerar qu\u00e9 implicaciones y riesgos aportan determinadas industrias problem\u00e1ticas en sus estrategias de inversi\u00f3n.<\/li>\n<li><strong>Oportunidades de conseguir rentabilidad gracias a los factores ESG.<\/strong>\u00a0La pol\u00edtica de tipos bajos de los \u00faltimos a\u00f1os ha puesto a prueba la rentabilidad de los bonos y en el mercado accionarial conseguir rentabilidad superior al mercado (alpha) siempre ha sido muy dif\u00edcil. Ya que los factores ESG a\u00fan no se han incorporado en las valoraciones de mercado, podr\u00edan ofrecer a los gestores competentes una oportunidad de conseguir mejor rentabilidad.<\/li>\n<li><strong>Exigencia creciente de transparencia<\/strong>. La sociedad exige a las instituciones cada vez mayor transparencia y responsabilidad, y esto har\u00e1 que la inversi\u00f3n responsable se generalice y se extienda a todo tipo de empresas, tanto cotizadas como no cotizadas.<\/li>\n<\/ul>\n<p>El profesor Ferraro considera que\u00a0<strong>estamos en el momento oportuno para institucionalizar la inversi\u00f3n responsable y dar paso as\u00ed a una nueva era de un capitalismo m\u00e1s sostenible<\/strong>.<\/p>\n<p>Si te dedicas a la gesti\u00f3n de patrimonios o participas en la toma de decisiones de inversiones, ya sea a t\u00edtulo personal, familiar o institucional, el programa \u201c<strong><a href=\"https:\/\/execedprograms.iese.edu\/es\/finanzas\/claves-fundraising\/\">Gesti\u00f3n de\u00a0<em>endowments<\/em>: fondos de fundaciones, familiares y de largo plazo<\/a><\/strong>\u201d te ayudar\u00e1 a desarrollar estrategias de inversi\u00f3n responsables.[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_column_text css_animation=\u00bbbottom-to-top\u00bb]\u00bfQu\u00e9 deber\u00edan tener en cuenta las empresas, fundaciones y\u00a0family offices\u00a0a la hora de tomar sus decisiones de inversi\u00f3n? La&#8230;<\/p>\n","protected":false},"author":4,"featured_media":4034,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[108],"tags":[],"class_list":{"0":"post-4028","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-general-es"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>3 tendencias de inversi\u00f3n responsable para un futuro m\u00e1s sostenible<\/title>\n<meta name=\"description\" content=\"\u00bfQu\u00e9 deber\u00edan tener en cuenta las empresas, fundaciones y family offices al tomar sus decisiones de inversi\u00f3n responsable? 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