Hit enter to search or ESC to close

The Winning Strategy Can Be Yours

A strategic mindset is fundamental for long-term success in any type of organization. Through this track, you will sharpen your strategic thinking, as well as hone crucial knowledge to digitally transform your company and connect with consumers in a new way.

You will emerge from this track a stronger leader, better prepared to manage emerging technology and marketing trends.

More information







    IN CHARGE: IESE Business School, InfoDat, Av. Pearson 21, 08034 Barcelona, ​​email InfoDat@iese.edu.PURPOSE: Manage the activities developed by IESE and send information related to IESE's activity or the entities belonging to its teaching field, including by electronic means. VALIDATION: Service agreement with the interested party and/or consent of the interested party. TRANSFERS: Not considered. PROTECTION: Revocation of consent and/or request for withdrawal from communications from IESE within the time periods required by law to meet any responsibilities. RIGHTS: You may withdraw your consent, as well as exercise your rights of access, rectification, deletion, portability, limitation or opposition, at the indicated addresses, at any time. In the event of any disagreement, you may file a complaint with the relevant Data Protection Authority.

    Programs included in the Strategic Thinking Track

    The IESE Digital Track is made up of four carefully chosen programs that can be taken over a period of 36 months in our Barcelona and Madrid campuses.

    • Ai

      Artificial Intelligence for Executives

      Ai

      Artificial Intelligence for Executives

      In an environment shaped by rapid technology and process change, remaining competitive requires informed, innovative and future-focused leaders. So how do you streamline today while preparing your business for transition to Industry 4.0 tomorrow?

    • Dt

      Design thinking for business: from basics to advanced practice

      Dt

      Design thinking for business: from basics to advanced practice

      This program will enable you to solve problems through practicing design thinking. You will see how this methodology builds a deeper understanding of the customer and enables you to implement initiatives more quickly and inexpensively using an iterative approach.

    • Lc

      Developing Leadership Competencies

      Lc

      Developing Leadership Competencies

      Discover how to improve your leadership skills – identifying your strenthgs and weaknesses – and empower the individuals and teams in your organization to reach their full potential.

    • Gd

      Getting Things Done: Strategic Management

      Gd

      Getting Things Done: Strategic Management

      Unlock the mysteries behind strategy implementation and discover the essential factors crucial in bringing about the successful execution of business objectives.

    • Dt

      Executing Digital Change: Data, Agility and Continuous Innovation

      Dt

      Executing Digital Change: Data, Agility and Continuous Innovation

      Build new business, maximize profit and attract new customers no matter what new disruptive technologies come along.

    Track Benefits

    • 1 Improve your ability to craft and implement strategy.
    • 2 Formulate your digital strategy and develop an action plan to drive a digital agenda in your organization.
    • 3 Discover the pillars of effective social marketing strategies.

    Is This Track Right for You?

    The Strategic Thinking Track is designed for senior executives with extensive management experience. It is especially suited to executives responsible for driving strategic change initiatives within their organizations and those seeking to reinforce their leadership competencies, all in the context of an increasingly digital environment.

    Rankings

    Other tracks available

    • LT
      Leadership Track

      Refine your leadership style through self-knowledge and learn how to empower individuals and teams to reach their full potential.

    • ET
      Entrepreneurship Track

      Designed to help develop an entrepreneurial culture and innovation in your company and capture created value.

    • DT
      Digital Track

      Develop the digital mindset you need to take your business to the next level. Emerge equipped with a comprehensive toolkit to spearhead digital transformation and drive innovation in your company.

    Need a custom plan?

    Create you own personalised track to suit your individual business needs.
    Start my plan