Publicaciones(23.359 resultados)
PASTOR, A. (2017). Platos rotos. La Vanguardia, España.
PIN ARBOLEDAS, J. R. (2017). Ya son tres candidatos. El Economista, España.
IESE INSIGHT (2017). IESE Insight. Issue 32. First Quarter 2016. Strategies to Reach the Changing Consumer.
ARGANDOÑA, A. (2017). Know Where to Start. IESE Insight.
POU, V. (2017). A Make or Break Year for the EU. 2017 is a defining moment for the EU. Will it step up? Or is this the beginning of the end? IESE Insight.
TEECE, D. J. (2017). A Model for Success. A business model is more than just a business plan. Avoid future headaches by reviewing the key elements of good business model design. IESE Insight.
IESE INSIGHT (2017). Keys for Youth Employment. IESE Insight (32), pp. 7 - 11.
VILLANUEVA, J., FERRÁNDIZ, L. (2017). 3 Steps to Market-Driven Digital Transformation. Stairway to Digitalization. IESE Insight (32), pp. 15 - 22.
GALLO, I., TOWNSEND, C. (2017). Selling Experiences to Connect With Consumers. Experiential Advertising. IESE Insight (32), pp. 23 - 30.
SKIERA, B., RINGEL, D. M. (2017). Using Big Search Data to Map Your Market. Marketing in a Digital Age. IESE Insight (32), pp. 31 - 37.
IESE INSIGHT (2017). Luca de Meo: "To build a brand, focus on two things: relevance and uniqueness.". Interview With Luca de Meo, Chairman of SEAT. IESE Insight.
CALDART, A., CARRERA, A., CORNEJO, M. (2017). The Keys to Being an Effective Executive. The CEO Agenda. IESE Insight (32), pp. 44 - 51.
GOLDIN, I., KUTARNA, C. (2017). Tips to Become a Renaissance Manager. Magnifying Human Genius. IESE Insight (32), pp. 53 - 59.
IESE INSIGHT (2017). Abbey Road Studios: How to Make the Right Investment Decision? IESE Insight (32), pp. 60 - 64.
IESE INSIGHT (2017). Making the Impossible Possible. Lessons from a magician to help you keep a few tricks up your sleeve for sales and innovation. IESE Insight (32), pp. 65 - 69.
AZAR, J. (2017). The Toxic Side of Mutual Funds. Did the Nobel Prize-winning work of Harry Markowitz unwittingly contribute to the rise of common ownership today? IESE Insight.
AZAR, J., SCHMALZ, M., TECU, I. (2017). Anti-Competitive Effects of Common Ownership (WP-1169-E). Barcelona: IESE.
ARGANDOÑA, A. (2017). Europa, ¿sin futuro? El Periódico de Catalunya, España.
NUENO, P. (2017). Sustituyendo. La Vanguardia, España.
ARIÑO, M. A. (2017). El año que vivimos ¿peligrosamente? El Confidencial.