Departamento de Dirección Estratégica

La dirección estratégica es la principal función de un director general. El departamento de Dirección Estratégica orienta su actividad docente e investigadora a la preparación de los directivos que desempeñan esta función.

Los miembros del departamento trabajan para desarrollar los instrumentos y conocimientos necesarios para poner en práctica estrategias empresariales sólidas y competitivas.

Materias académicas

  • Estrategia competitiva
  • Estrategia corporativa
  • Procesos estratégicos
  • Estrategia internacional
  • Innovación y estrategia

A través de su investigación, el claustro que compone el departamento explora las tendencias más recientes y de mayor impacto sobre dirección estratégica.

Áreas de especialización

Las áreas de interés y especialización de los profesores incluyen:

  • Alianzas estratégicas
  • Empresas multinacionales
  • Globalización
  • Sostenibilidad
  • Diseño de organizaciones
  • Estrategia competitiva
  • Empresas familiares
  • Gobierno corporativo
  • Innovación

Former Collaborators

Executive Fellows

  • Marco Arcelli
    Chairman, EP New Energy
  • Andrea Baldo
  • Henk de Jong
    CEO, Philips Domestic Appliances
  • Helmut Ludwig
    Professor of Practice, Cox School of Business, Southern Methodist University
    Chair of the Board, Circor International
    Member of the Board, Hitachi Ltd
  • Juan Moreno
    Senior Managing Director Business Development and Supply Chain, AGP eGlass
  • Pau Relat
    CEO, Mat Holding Group
    Chairman of Governing Board, Fira de Barcelona



Artículos en journal con referee

CASASNOVAS, G., FERRARO, F. (2022). Speciation in nascent markets. Collective learning through cultural and material scaffolding. Organization Studies, 43 (6), 829-860. doi:10.1177/01708406211031733.
BOULONGNE, R. (2022). A Cognitive approach to the expected value of work integration social enterprises (WISEs). Strategic Entrepreneurship Journal. doi:10.1002/sej.1436. (Online first)
CARRASCO, C., SNIHUR, Y., BERRONE, P., RICART, J. E. (2022). The stakeholder value proposition of digital platforms in an urban ecosystem. Research Policy, 51 (4), Article 104488. doi:10.1016/j.respol.2022.104488.
CONTI, R., KACPERCZYK, O., VALENTINI, G. (2022). Institutional protection of minority employees and entrepreneurship. Evidence from the LGBT employment non-discrimination acts. Strategic Management Journal, 43 (4), 758-791. doi:10.1002/smj.3340.
RICART, J. E., REY, C. (2022). Purpose in corporate governance. The Path towards a more sustainable world. Sustainability, 14 (8), Article 4384. doi:10.3390/su14084384.
MAORET, M., MARCHESINI, G., ERTUG, G. (2022). On the status shocks of tournament rituals. How ritual enactment affects productivity, input provision, and performance. Academy of Management Journal. doi:10.5465/amj.2020.0585. (Online first)
TRUONG, Y., BERRONE, P. (2022). Can environmental innovation be a conventional source of higher market valuation? Journal of Business Research, 142, 113-121. doi:10.1016/j.jbusres.2021.12.040.
VAN ANGEREN, J., VROOM, G., MCCANN, B., PODOYNITSYNA, K., LANGERAK, F. (2022). Optimal distinctiveness across revenue models. Performance effects of differentiation of paid and free products in a mobile app market. Strategic Management Journal. doi:10.1002/smj.3394. (Forthcoming)
KELLER, A., LUMINEAU, F., MELLEWIGT, T., ARIÑO, A. (2021). Alliance governance mechanisms in the face of disruption. Organization Science, 32 (6), 1542–1570. doi:10.1287/orsc.2021.1437.
RAMUS, T., VACCARO, A., BERRONE, P. (2021). Time matters! How hybrid organizations use time to respond to divergent stakeholder demands. Organization Studies, 42 (10), 1529-1555. doi:

Documentos de investigación

CANALS, J. (2022). The Changing Nature and Functions of Boards of Directors (WP-1307-E). Barcelona: IESE.
CANALS, J. (2022). From Financial Performance to ESG Results: How to Assess the Firm's Overall Impact (WP-1308-E). Barcelona: IESE.
CANALS, J. (2021). Deciding the Firm's Future: The Role of the Board of Directors in Corporate Strategy (WP-1302-E). Barcelona: IESE.
CANALS, J. (2021). The Role of Corporate Purpose in Corporate Governance. A framework for boards of directors and senior managers (WP-1301-E). Barcelona: IESE.
SAMILA, S., SIMETH, M., WEHRHEIM, D. (2021). Institutional ownership and the nature of corporate innovation.


ROUSSEAU, H. E., BROMILEY, P., BERRONE, P. (2020). A Behavioral perspective of search in nonprofit organizations. Academy of Management Proceedings (pp. 14089).
BONET, R., ELVIRA, M., VISINTIN, S. (2020). Hiring temps but losing perms?. The Effects of temporary hiring on turnover in a dual labor market. Annual Meeting Proceedings: Virtual 2020. Academy of Management Proceedings.
ELVIRA, M., SABANCI, H. (2020). Leaps of faith. Cross-industry mobility, industry status, and executive compensation. Annual Meeting Proceedings: Virtual 2020. Academy of Management Proceedings.
KONING, R., SAMILA, S., FERGUSON, J. -P. (2020). Inventor gender and the direction of invention. (pp. 250-54). AEA Papers and Proceedings.
ESCRIBANO PINTO, P., DUFOUR, L., MAORET, M. (2017). Will I socialize you? An IPO model of supervisors' involvement in newcomers' socialization. Academy of Management Proceedings.

RICART, J. E. (2021). A Changing agenda for corporate governance. MMOBE-DEMO Programme course 2021/22.
SAMILA, S., CHUGUNOVA, M., JUANMARTI, A., KELLER, K. (2021). Automation, trade and political participation. Evidence from US local labour markets. DRUID21.
SAMILA, S., SIMETH, M., WEHRHEIM, D. (2021). Institutional ownership and the nature of corporate innovation. DRUID21.
SAMILA, S., ALEKSEEVA, L., GINÉ, M., TASKA, B. (2021). AI adoption and firm performance. Management versus IT. DRUID21.
SAMILA, S., ALEKSEEVA, L., GINÉ, M., TASKA, B. (2021). AI adoption and firm performance. Management versus IT. SMS 41st Annual Conference, Virtual Toronto.

Artículos en otra publicación

BOULONGNE, R. (2021). When the product offer isn’t clear, change the way people think about it. IESE Business School Insight (159), pp. 70-73.
BOULONGNE, R. (2021). ¿Tu producto no entra en una categoría clara?. ¡Cambia la forma de explicarlo! IESE Business School Insight, 159, pp. 70-73.
PROAÑO VICENTE, Á., ELVIRA, M. (2021). El papel del consejo de administración en la transformación digital: una hoja de ruta. IESE.
GARTENBERG, C., IESE INSIGHT (2020). Un propósito claro impulsa los resultados. IESE Business School Insight (157), pp. 64-67.
IESE INSIGHT, (2020). Purpose drives performance. IESE Business School Insight (157), pp. 64-67.


BERRONE, P., RICART, J. E., TATGE, L. (2022). Cities and technology. Building cities in the age of information. Barcelona: IESE.
LLADÓ, M. (2021). Falling in love with the future. It's about writing it, not reading it. Barcelona: Plataforma Editorial.
LLADÓ, M. (2020). Enamorarse del futuro. Va de escribirlo, no de leerlo. Barcelona: Plataforma Editorial.
BERRONE, P., RICART, J. E., DUCH T-FIGUERAS, A. I. (2019). Cities and International Outreach: The era of the global city. Amazon Kindle Direct Publishing.
LLOPIS, J. (2018). 500 Tweets for better management. Barcelona: Profit Editorial.

Libros editados

CALDART, A., RICART, J. E., CARRERA, A. (2019). General Management in Latin and Ibero American Organizations: A Humanistic Perspective. Abingdon, Oxon ; New York: Routledge.
MAORET, M., JONES, C. (2018). Frontiers of Creative Industries: Exploring Structural and Categorical Dynamics. Bingley: Emerald Publishing Limited.
ROSENBERG, M., SEAGER, P. (2017). Managing Media Businesses. A Game Plan to Navigate Disruption and Uncertainty.
VON KROGH, G., TAKEUCHI, H., KASE, K., CANTÓN, C. G. (2013). Towards Organizational Knowledge. The Pioneering Work of Ikujiro Nonaka. Basingstoke [England]: Palgrave Macmillan.
CANALS, J. (2012). Leadership Development in a Global World. The Role of Companies and Business Schools. Basingstoke [England]: Palgrave Macmillan.

Capítulos en libro

BONET, R., ELVIRA, M., VISINTIN, S. (2021). Voluntary turnover in the Spanish cultural and institutional context. In Allen, D. ; Vandarman, J. (Eds.), Global Turnover. Abingdon, Oxon ; New York: Routledge.
RICART, J. E. (2021). El propósito en el gobierno corporativo y el modelo de negocio. En Delgado Gómez, José Manuel; Huerta Arribas, Emilio; Ocaña Pérez de Tudela, Carlos (Eds.), Empresa, Economía y Sociedad. Homenaje a Vicente Salas Fumás.. Madrid: Fundación de las Cajas de Ahorros - FUNCAS.
RICART, J. E. (2020). The CEO as a business model innovator in an AI world. In Jordi Canals, Franz Heukamp (Eds.) (Eds.), The Future of management in an AI world: redefining purpose and strategy in the fourth industrial revolution (pp. 185 - 203). Basingstoke [England]: Palgrave Macmillan.
BOULONGNE, R., CUDENNEC, A., DURAND, R. (2019). When do market intermediaries sanction categorical deviation? The role of expertise, identity and competition. In Patrick Haack, Jost Sieweke, and Lauri Wessel (Eds.), Microfoundations of Institutions (pp. 67 - 83). Bingley: Emerald Publishing Limited.
REY, C., RICART, J. E. (2019). Why Purpose Needs Strategy (and Vice Versa). In Carlos Rey, Miquel Bastons, Phil Sotok (Eds.), Purpose-driven Organizations: Management Ideas for a Better World (pp. 43 - 56). Basingstoke [England]: Palgrave Macmillan.


SAKASAI, Y., ORMAZÁBAL, G., CANALS, J. (2022). 2022 IESE Survey on Boards of Directors: Corporate Purpose, Culture and Strategy. IESE.
COHEN, J., GABÁS, C., ACEITUNO, S., RIBERA, J., RIBERA, J. (2022). Proyecto Thinking Big. Análisis de las necesidades más urgentes y sus posibles soluciones en el manejo del paciente con artritis reumatoide. IESE.
ALICIA PLANA OLÍAS,, JORDI SALVADOR, RICART, J. E. (2022). Towards New Mobility in Barcelona. Lessons learned from other cities.. IESE.
CANALS, J., BLÁZQUEZ, M. L. (2022). Retos empresariales y competencias profesionales necesarias después de la COVID-19: el impacto sobre el empleo juvenil. IESE.
BERRONE, P., BLAZQUEZ, M. L., MULTINACIONALES POR MARCA ESPAÑA (2022). Barómetro del clima de negocios en España desde la Perspectiva del Inversor Extranjero. Resultados 2021.


ROSENBERG, M. (2022). The Leading Electronics Green Movement: How To Go Global. IESE, SM-1719-E.
SAMILA, S., WEHRHEIM, D., BIQUEZ TALAYERO, J., BAEZA, A. (2022). Boeing 737 (A). Developing The Best-Selling Airplanes of Tomorrow. IESE, SM-1727-E.
SAMILA, S., WEHRHEIM, D., BIQUEZ TALAYERO, J., BAEZA, A. (2022). Boeing 737 (B). IESE, SM-1728-E.
SAMILA, S., WEHRHEIM, D., BIQUEZ TALAYERO, J., BAEZA, A. (2022). Boeing 737 (C). IESE, SM-1729-E.
SAMILA, S., BAEZA, A. (2022). Intel. Competition Heats up in the Processor Market. IESE, SM-1730-E.

Notas técnicas

CANALS, J. (2022). The Role of the Board of Directors in Corporate Transformation. IESE, SMN-708-E.
VROOM, G., DESHMANE, A., SASTRE BOQUET, I. (2021). The Music Industry in the 2020s. IESE, SMN-706-E.
HUETE, L. M., ESCARIO, C., GARCÍA AREVALILLO, J. (2021). Los agujeros negros y otros cambios disruptivos. El desafío de decidir y ejecutar estrategias ganadoras en mercados inestables. IESE, SMN-698.
CANALS, J. (2021). The CEO: Mission, Tasks and Responsibilities. IESE, SMN-705-E.
FERRARO F., F., PATHAK, R. (2021). The Responsible Investing Landscape: From SRI Through ESG to IMPACT. IESE, SMN-704-E.