The Democratization of Access
IESE Global Alumni Reunion 2012 Videos
Success in telecoms is not incremental, it's exponential. Companies were once seen as a center with multiple points of sales but telecoms are part of the fabric of the societies in which they operate and so in Brazil you need to employ Brazilians and in the U.K. you need English people. Furthermore, what we are witnessing with mobile phones is the democratization of access.