Associate Professor of Entrepreneurship

• Ph.D., Management and Entrepreneurship, University of Colorado
• M.S., Environmental Studies, University of Colorado
• B.S., Industrial Engineering, University of Puerto Rico

Desirée Pacheco holds a Ph.D. in Management and Entrepreneurship and an M.S. in Environmental Studies from the University of Colorado, as well as a B.S. in Industrial Engineering from the University of Puerto Rico.

Prior to her doctoral studies, Professor Pacheco worked as a management and technology consultant with Accenture.  During this experience she worked with a variety of established and start-up companies in defining their strategic direction and implementing new processes and systems.  In addition, Professor Pacheco has more than 10 years of experience teaching courses in the areas of entrepreneurship and strategic management.

Dr. Pacheco’s research interests relate to the interface between institutions, entrepreneurship, and firm strategy.  She applies these areas of research to the study of sustainable business.  She is particularly interested in the strategies that entrepreneurs undertake to bring about institutional change, such as changes in policies, industry practices, and norms.  She also studies the effect of social movement activism on emerging industries and the new ventures that operate within them, and the ability of emerging industries to transform broader social norms.

Areas of interest

* Sustainable Entrepreneurship
* Institutional Change and Entrepreneurship
* Social Movements and Entrepreneurship