Lluis Renart is Emeritus Professor in the Marketing Department. His areas of specialization include export and multinational marketing, export consortia, multinational marketing alliances and Internet marketing.
Lluís G.
Renart
Emeritus Professor of Marketing
• Ph.D. in Management, IESE, University of Navarra
• Master of Business Administration, University of Chicago
• Bachelor in Management Science, ESADE-UPC
Areas of interest
* Export and multinational marketing
* Personal selling and sales management
* Relationship marketing
* Marketing strategy
